
Midwest Retail Services visited Lozier in Omaha Wednesday to share how it helps Lozier say “yes” to more retail opportunities through its services. A Lozier Certified Provider (LCP), Midwest Retail helps extend Lozier’s capabilities and offer more solutions and flexibility for Lozier customers. Midwest Retail itself has been in the retail fixture industry since 1994 and has grown into one of the larger fixture distributors in the country.
Midwest Retail President and CEO Matt Ray and VP, Sales & Marketing Brad Legan gave a presentation in the North Plant Town Hall area sharing how the company helps Lozier achieve more wins. Along with its custom accessories company Lodestone, Midwest Retail has nationwide reach for quick shipping, rollouts, small-quantity orders and more.
“Lozier is the center and the hub of what we do,” Ray said. “We also do some things that Lozier doesn’t do anymore like with custom accessories through Lodestone or custom packaging and product quantities. It’s important for us to act quickly and adapt to the customer needs; we want to make it as easy as possible for people to do business with us. Midwest Retail also has a unique ability to quickly scale up or down, rightsizing to the project.”
Ray and Legan shared multiple opportunities to identify customer pain points and explore more flexible solutions that may not fit within a traditional manufacturer-direct model like Lozier’s. LCPs like Midwest Retail can help customers roll out a single new endcap design to thousands of stores. For one of its customer’s rollout, Midwest Retail furnished three shelves and 47 wire dividers to nearly 2,500 stores.
The presenters encouraged the Lozier attendees to say “yes” to more customers by leaning on Midwest Retail’s capabilities in custom fixtures, program management, warehousing and nationwide rollout support that complement Lozier’s core product offering.


